KRAFTON Unveils New Vision and Brand Identity (CI)
On February 26, KRAFTON announced its new vision and brand identity (CI). This indicates the direction and judgment criteria that the company should aim for in the medium to long term in light of the paradigm shift phase such as changes in the game industry's environment and the spread of AI technology. The vision is, "We will take the path that no one walks to realize the romance of game players. With bold imagination and technology that exceed expectations, fans around the world will create an unforgettable world......
The linked article is in Japanese.
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