The capsule toy market will be 196 billion yen in 2025, and the mainstream will be 400 yen and 500 yen due to unit price increases
According to the Japan Capsule Toy Association, the capsule toy market in 2025 will be about 196 billion yen. It achieved a high growth rate of 39.0% from 141 billion yen in fiscal 2024, setting a new record high. The figures are based on interviews with 41 capsule toy manufacturers, and are the market size of the entire industry on a product shipment basis. In this survey, the target is domestic......
The linked article is in Japanese.
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