SEGA Opens Japan's First Flagship Store "SEGA STORE TOKYO" on the 6th Floor of Shibuya PARCO on July 18

SEGA has announced that it will open its first flagship store in Japan, SEGA STORE TOKYO, on the 6th floor of Shibuya PARCO (Shibuya-ku, Tokyo) on July 18. SEGA has positioned its transmedia strategy as an important strategy, and is expanding its field of activity globally by developing the abundant IP it has created over its 65-year history not only in games but also in a wide range of media and products. A physical store that embodies the transmedia strategy "SEGA S ......